Why is the chatting app, LINE, from Korea, but not very popular in Korea? Kakao is king in South Korea. Even though people aren’t using the chat application, the characters of Line Friends are popular, so they have three huge flagship stores in Seoul where you can take pictures with the characters and go to the theme cafe to have coffee + snacks. 

I went to the one in Itaewon to take turns taking pictures. Funny to note that there were no children around. It was just a bunch of adults running around taking pictures. I didn’t really see anyone buy anything either, ha!

Directions: Walk from Itaewon station, exit 3

Address: 서울특별시 용산구 이태원로 200

Hours: Monday - Wednesday + Sunday: 11:30 am - 11:00 pm, Thursday - Saturday: 11:30 am - 11:00 pm